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January 21, 2024

Up Top Exteriors

Up Top Exteriors

Roofing Contracting Website Design & Optimization

Services Provided:

  • Website Design
  • Search Engine Optimization

Up Top Exteriors is a roofing and exteriors company located in Rochester, New York

The goal was to establish create a custom built website then expand and optimize to target locally.

Our Solution:

We built a website from scratch. No template. By building a custom website, we have complete control over the design process. We also reduce "bloat" which is unused code that slows down your website. Websites and website builders that use templates and pre-made themes contain lots of bloat and often cause incompatibility issues—especially when plugins go out of date. The design was optimized to include several call to actions and a lead form on every page for contact. We targeted areas within an hours drive of Farmington, NY.

Every aspect of the website was optimized from the ground up. We launched UpTopExteriorsNY.com on our secure servers and optimized all content and images for speed and SEO.

The content, images and pages were created to help target roof repair, siding and gutter installation in and around Canandaigua, New York. Articles were created and scheduled to help increase immediate traffic to the website. The topics were focused on answering common questions about roof maintenace, repairs and damages.

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Anthony DeVola
MArketing Strategist
Anthony DeVola is the lead website developer, marketing strategist and owner of Real Nice Websites LLC. Helping businesses maximize their marketing efforts by optimizing their entire internet presence from the ground up.

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