Can AI Really Handle Blogging?

Advancements in technology have made it possible for industries to automate and increase efficiency in their operations. This has led to the development of AI systems that can perform complex tasks with relative ease. With this in mind, it begs the question: Can AI really handle blogging? Blogging is an essential aspect of content creation as it helps businesses communicate with their customers, showcase their products, and establish their brand. In this blog post, we will explore the capabilities of AI in handling blogging tasks and its potential impact on the industry.

See Also: Should You Use Marketing Bots?

When we think of AI, we often picture a robot or a computer system performing tasks independently. While this is somewhat true, AI systems rely heavily on algorithms and datasets to carry out tasks. AI systems can generate content based on pre-existing data and mimic writing styles, but can it replicate the creativity and emotional intelligence that comes with human writing? For instance, AI can analyze data to determine the best keywords for SEO optimization, structure content, and even generate blog post titles. However, the creativity and ability to connect with audiences on an emotional level may be beyond its capacity.

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One major advantage of utilizing AI systems in blogging is their ability to handle repetitive and data-intensive tasks. Setting up algorithms to handle repetitive tasks like data analysis and research frees up time for content creators to focus on the creative aspects of writing. Additionally, AI systems can generate targeted content based on consumer behavior and preferences, helping businesses reach and engage their target audience.

AI systems go beyond text-based blogging and can create visual representations of data and insights through infographics and videos. This adds an interactive touch to content, making it more engaging and shareable. AI systems can also analyze consumer behavior to personalize content, improving the quality of customer experience.

However, there are limits to AI systems. They heavily rely on the data and algorithms availed to them, and this may lead to biases, inaccuracies, and repetition in content. Additionally, AI systems lack the human touch that is a key part of creating relationships with customers. Customers want to feel understood, and an AI systems’ inability to connect with emotions can hinder the relationship-building process.

AI systems can handle some blogging tasks with relative ease, freeing up content creators to focus on the creative aspects of writing. However, relying solely on AI systems for content creation can lead to biases, inaccuracies, and robotic content that lacks the human touch needed to connect with customers. When used appropriately, AI systems can be a valuable tool in content creation, making it more effective and engaging. But, keep in mind that AI should not be seen as a replacement for human bloggers, rather, it's an additional resource that can be utilized to improve the content creation process. In conclusion, utilizing AI systems can enhance the capability of bloggers, leading to a more personalized and valuable customer experience.

Important SEO Trends 2021

Beginning in 2021, several changes will be made in regards to how search engines like Google, rank your website. The importance of SEO is evident in the fact that 70% to 80% of users focus exclusively on organic results and ignore paid listings. Greg Corrado, the senior scientist who helped develop RankBrain, Google's Artificial Intellignece (AI) algorithm, has highlighted their AI's ability to learn and improve upon search engine results based on the insights from information retrieval.

See Also: Why Don't Google and Facebook Ads work?

Search Algorithm Update

Google hasn't come out in specific detail about how their algorithm works, however experts believe the user experience signals are the main factor. These would include how long you are able to keep your visitors engaged with well-organized and valuable content, as well as, the readability, backlink and sources present within your content.

Speed and Image Optimization

Use high-quality images that contain relevant information within the file name and alt tags. If your image is tied to a specific location, make sure to include your geotags. High-quality images are important, but make sure you compress the images to increase load time.

If your website takes longer than just a few seconds to load on any device, then you are missing out on traffic and the potential to keep your visitors engaged. According to Google, "more than half of visits are abandoned if a mobile page takes over 3 seconds to load." The importance of page speed has increased since 2018, when Google had announced that speed has become a ranking factor for Google search, ads and mobile searches. Using online tools such as Google Page speed or GTMetrix to analyze your website is important in discovering the components that may be hindering your overall score.

Voice Search Query

Voice search has became extremely popular thanks to the innovations like Siri, Google Assistant, and Amazon's Alexa. The technology has gotten a lot better over the years and is predicted to become another asset in 55% of people's homes by 2022.

It is important that you are using longer keyword strings for your on-site SEO and voice search optimization. Try using words and phrases that would fit naturally within a conversation versus the much-outdated keyword jamming of the late 90s to the early 2000s.

Mobile First Indexing

In 2019, Google rolled out their mobile-first indexing which takes a primary look at the mobile version of a website, considering the popularity of web browsing on mobile devices. A majority of internet users currently use their mobile devices to access the internet and by 2025 it is predicted that nearly 73% of all internet traffic will come from mobile phones.

Google's EAT principle

Google has continued to stress the importance of content quality and the ranking success that follows. The EAT principle stands for expertise, authoritativeness, and trustworthiness.

This is how we break it down:

Expertise

Authority

Trust

Long-Form Content

Based on Semrush's State of Content Marketing Report, long reads of 3,000-plus words gets three and four times more shares when compared to articles with 901 to 1,200 words. Break up your content in H2 and H3 subheadings to make it easier for visitors and algorithms to scan your content and find important information.

Video Content

With more than 1 billion registered users on YouTube, the future of content creation is online video. According to Cisco, video content is set to surpass all other forms of content in terms of consumption. In the age of information, it is the fastest way to learn. Video optimization consists of optimizing your channel name, description, video title and video description. Keywords are crucial, however avoid keyword-jamming. Explain what your channel and video is about. Remember to structure your content as if you're speaking to a friend.

Stay on top of the Latest SEO Trends and Techniques

SEO is becoming more complex as the importance of accurate information becomes even more necessary. Simply optimizing keywords and meta titles are no longer all it takes to reach ranking success. An all encompassing approach is the ideal strategy. From content optimization to voice and video SEO. Stay on top of your place in the rankings. Stay in control of your success. The right strategy can help you get the results you need.

Take control of your ranking: info@realnicewebsites.com

How Come Google & Facebook Ads Work?

How Come Google & Facebook Ads Work?

Ever wonder why your Google or Facebook Ads work?

Google and Facebook are both such powerful tech companies with a combined total of over 7 billion daily users. These platforms are an integral part of our professional and personal lives.

As a result, agencies and business are quick to choose Facebook and Google for their marketing strategies. Many of which are spending anywhere from $50 to $10,000 or more each month.

So, if marketing with these companies are so popular, why don’t Facebook and Google Ads always work?

1. Lots of Competition

Because Google is extraordinarily popular, most marketing agencies and business advertise with Google Adwords. Sometimes, that is all they choose for their advertising dumping 100% of their marketing budget into Google’s PPC (Pay-Per-Click) advertising.

This highly competitive form of marketing has you competing with nearly every other business within your industry. This is true whether it be local or online.

Why are my Google Ads not working?

Say another business in your area is advertising locally using Google Adwords. If they have a larger budget, then their ads are more likely to appear on the top of Google. Some clicks can be as high as $300 or more depending on the industry and how competitive it is.

Keep in mind, it isn’t clicks that result in sales. You want to generate tons of clicks and phone calls in order to increase your chances on earning a sale.

It isn’t worth spending hundreds of dollars a month on a few clicks. If you received a sale from your campaign you need to factor in your ROI (return on investment).

2. Facebook Ads & Clickbait

Facebook has a serious issue with their sponsored posts. Lots of scammers and spammers promote posts and Facebook hasn’t really done anything about it. 

After the 2016 election, Facebook CEO Mark Zuckerberg, found himself testifying before Congress. This was not only due to privacy concerns, but also the influence Facebook Ads had during the US presidential election.

Facebook advertisements notoriously lead to phishing scams, fake products sales, fake services and huge privacy issues.

See Also: 5 Easy Ways to Market Your Brand

During the height of the Cornavirus outbreak, many people fell victim to scams on Facebook and Instagram. (Facebook’s photo and video sharing platform)

N95 face masks, face shields, hand sanitizer and other protective gear was sold out in stores for months. Large amounts of advertising was spent on Facebook for these products.

Consumers had spent hundreds of dollars each on these fake product advertisements. Either they had received something completely different from what they expected or no products had arrived at all.

After gaining so much attention, Facebook and Google had claimed to issue a temporary ban on these types of advertisements. Unfortunately, the advertisements for these scams were still appearing everywhere throughout the course of the pandemic.

It’s because of these types of ads that many people are frustrated find sponsored posts on Facebook untrustworthy. As a result, it takes a lot more to create a successful campaign strategy on Facebook and Instagram.

3. PPC Advertising Isn’t Right For Your Business

Businesses, artists, brands and influencers all benefit from some type of marketing. However, this doesn’t mean that your type of business is going to benefit from PPC advertising. Certain industries are highly competitive. You need to think more creatively on how you are going to market your business. Unless of course, you have a corporate-sized budget ready dominate search results. 

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Google, Facebook and Instagram target demographics, interests and use search history to display advertisements to the right audience. If your campaign isn’t getting results, these platforms will expand your audience. Usually to an audience that is less likely to relate to your promotion, but more likely to engage. This is often times certain types of accounts which are more likely outside of your ideal target audience. 

If you’re having issues with Google & Facebook advertising then it is likely that these may be the reason why. Of course, there are several issues that can also be a factor.

Be sure to analyze your campaign results to help determine where the issue may be. Check to see how many clicks your campaign received and what it costs for each click. Did you receive any sales? What is your conversion rate? 

Sometimes a marketing campaign that didn’t turn out to be successful, may help answer some questions as to why.

Do not underestimate the power of organic marketing and SEO. Marketing is all about trust and brand recognition. It is a lot easier to sell something, by not selling anything at all.

How to Speed up WordPress Site

How to Make Your Website Load Faster

We are currently living in the information age. Our news, events, entertainment and even our shopping experiences all happen quicker than ever before. Everything you can find online must be instant.

Google knows this and their analytics reflect this as well. Websites with load times just over 3 seconds increase their bounce rate by 10%. 

The slower your website loads, the more money you lose. A slow website, means a higher bounce rate, the amount of people leaving your website right away. This lowers your ranking and decreases your traffic. Less traffic means less CTR (click through rate). Less CTR equals lower conversion rate. 

 Things need to be fast. You want your website, your information, your products to be right there ready for your visitors. Faster than any of your competitors.

What Causes a Website to Load Slowly?

There are a lot of different ways you can fix a slow loading website. It depends on how your site is built. If you can accomplish tackling all of these methods then your website should be loading within 1 second.

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1. Dedicated Server

A slow website starts with the server. If you’re not on a dedicated server that is optimized properly, then your website is not going to stand a chance loading in just under a second.

Avoid EIG hosting. This company owns BlueHost, HostGator and over 60 different companies. They are none to have unreliable services, sacrificing performance for costs, and have terrible reviews.

GoDaddy is also a major hosting company with several issues when it comes to speed optimization and web performance.

SiteGround is recommended by WordPress and is a very reliable hosting company. They consistently rank top 3 among Facebook polls due to their load time, pricing and support.

See Also: How Much Does DigitalOcean Cost?

DigitalOcean is also one of the absolute best hosting companies when it comes to performance. They boast an impressive 99.99% up-time, and I have personally experienced a 100% up-time across all of my hosted sites. DigitalOcean requires more technical skill and they do not offer instant customer support. So, if you are looking to host your own website, but lack the advance technical knowledge when it comes to deploying and managing a server, then use CloudWays.

Cloudways is a managed cloud hosting platform that uses DigitalOcean, AWS & Google Cloud, among others, as their managed hosting plans. Pricing is highly competitive plus they offer absolutely amazing support. You can feel comfortable knowing that if anything goes wrong, their support team will fix it. 

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2. Lightweight or Custom Built Themes

One of the major issues when encountering a slow website is the theme itself. There are hundreds of thousands of pre-built themes on the market. Most of these are built to cater to several different industries. Because of this, these templates are built with extra coding and features that you may never use. All of the extra coding integrated in the theme files can be compressed.

When using a pre-built theme, you would want to stick with one of the more popular ones known for speed optimization. Flatsome & Astra are the best templates for either an eCommerce site or a regular website.

Ideally, you would want to code the theme yourself. If you are not an expert at coding, you can use a web builder. A web builder is a plugin that overrides your website’s template files and allows you to customize the templates yourself using a drag and drop interface.

The #1 site builder, which I would highly recommend, is Oxygen. They offer great support and by using their builder you eliminate on a tremendous amount of unneeded bloat on your website. I have personally used Oxygen to optimize my websites and have noticed a huge difference in load time. From 9 seconds to just 1 second. Just from using Oxygen. 

Oxygen requires a bit more coding knowledge, specifically CSS and HTML, with a little bit of PHP. It is easy to use once you get the hang of it, but there is a slight learning curve. If you are looking for a web builder that requires less of a learning curve and utilizes the drag and drop function of a web builder then Elementor is the site builder for you. 

Avoid plugins such as WPBakery and BeaverBuilder. These site builders contain extra bloat and you will not be able to load your website as fast as you should be.

3. Less Bells and Whistles

When building your website, it is easy to get caught up in all of the different plugins and features you can add to make your website stand out. You must be careful when adding too many of these “bells & whistles” as they can drastically slow down your website.

There are several plugins that are notoriously bloated. Contact Form 7 for example is the #1 contact form plugin for WordPress, and it is also one of the worst plugins you can download in terms of site optimization. Do your research to determine which plugins are slowing your website down and replace those with much better, more lightweight ones.

4. Optimize Images

One of the easiest ways you can reduce your page load time is by optimizing your images, especially if you are running an eCommerce site. Depending on the purpose of the image, you would want to determine what is too large and too small for the image. It shouldn’t go over a certain size and you must compress your images. You can use TinyPNG.com to compress your images after they have been resized. This reduces the file size of your image without degrading the quality.

What I like to do with product images is stick with a certain dimension. For example, 1000 x 1000 or 900 x 900. Any larger and you are just slowing down your website. Any smaller and you will not get the right quality image for your product. You can go slightly higher or lower, but I wouldn’t recommend it by much. 

SmushPRO or EWWW Image Optimizer are one of the best plugin that will compress your images, after they have been uploaded. You should, however, optimize your images prior to uploading. 

3. Hire a Professional

When optimizing a website it is important to analyze the components that are slowing down your website. This may include additional coding, hidden images, API, fonts, and much more.

To further optimize your website, you should reach out to someone with the knowledge and experience to handle these optimization tasks. 

It is possible to break your website when making these changes. Minifying coding such as Javascript and CSS must be done carefully and if you are not familiar with these steps, make sure you at least have a backup of your website. Just in case.

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How Fast Should a Website Load in 2020?

You want your website to load between 1-3 seconds, or less. It is possible, even for an eCommerce website with thousands of products to load in just 2.5 seconds, or a directory site with over 300,000 listings to load in 3-5 seconds.

Just follow these steps to speed up web page loading time and you will notice your website begin to make major improvements.

5 EASY Ways to Market Your Brand

Marketing Strategies That Can Help Your Business

One of the main challenges when trying to grow your business is budgeting. Most small businesses tend to have a limited budget after having focused on initial start up costs, products, inventory and possibly a few marketing campaigns that may not have been the right choice at the moment.

Make sure your campaigns have been carefully set in place and initiated at the right moment during your business' growth when spending money on any marketing strategy.

These strategies are not only important when growing your business or improving your brand recognition. They are also great when on a limited budget.

1. Social Media

Social Media Marketing can be an extremely useful method in promoting your brand, expanding your recognition, creating trust and generating traffic to your website.

Nearly all businesses should at least have a Facebook. Depending on your type of business, you can even expand to social media platforms such as Pinterest, Twitter, Snapchat or YouTube.

There are a lot of pros and cons that we can get into for each one of these platforms. For the purpose of this article, let's focus on some of the pros.

Leveraging social media to benefit your brand can be done in a variety of ways. You can engage with your target audience directly by creating posts that offer more of an insight on what sets your brand apart from your competitors. The best way to use social media isn't by advertising every products you wish to sell. Rather, giving your audience a reason to trust you and your brand.

See Also: Should You Use Marketing Bots?

Giveaways are a good way of expanding your followers and creating that trust. By offering something for free, you are telling your potential customers that you care about them. Also, you're giving them a sample of what it is you wish to sell, so that they can tell their friends and family.

It is important not to immediately boost your posts or pay for advertising on social media platforms, unless you have already established a bit of trust among your audience. Immediately paying for these types of campaigns without high user engagement will result in a high CPC (cost-per-click). Facebook, Google & Instagram will work with the settings you chose to make sure you get the results they promised. They do this by raising your cost per click in order to engage with more of an audience.

2. Email Marketing

There are several ways to leverage email marketing and expand your subscriber base. Email marketing is very useful for any type of business. There are certain strategies and methods that can help increase the engagement and CTR (click thru rate) of your campaigns, but a simple email campaign is necessary to keep your audience engaged.

MailChimp is a great marketing platform that is free to use if you have less than 2,000 email subscribers. They offer automation campaigns and welcome emails that way you can directly engage with your new and existing subscribers on a scheduled basis. Automate your emails so that you can save time to focus on your business.

Springbot is another great marketing platform that is extremely powerful in expanding upon your email marketing strategies. Getting setup with Springbot starts at $199/month. You can customize your strategy that way you only pay for what you are going to use for your campaign. Not only do they do everything MailChimp can do, as far as automation and welcome emails goes, but they expand on this by sending out abandon cart emails for eCommerce stores and various other triggered emails on a scheduled basis. Their team helps create these strategies for you based on their own experience and setup automation that send out welcome emails, abandon cart emails, anniversary email and more all customized specifically based on your type of customer.

Another great way to massively increase your subscriber base is by integrating a popup or lead generation form on your website. You can accomplish this in many ways and it works best when customized specifically for your brand and your audience.

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3. Direct Marketing

Direct Marketing is a unique paid marketing strategy that differs from traditional paid marketing strategies such as PPC (pay-per-click) advertising. PPC advertising included Google Adwords and Facebook Ads which we discussed earlier.

Direct marketing or Targeted Marketing is a strategy where advertise directly to your potential audience. This is based on your current or target demographic. Campaigns like these speak directly to your customer, rather than an audience. These campaigns are more effective than any other paid marketing campaign, when growing your business.

You can use Facebook Ads to create direct marketing campaigns and these can be very useful when done correctly. It is still best to make sure you have tackled all of your other free or organic marketing strategies before investing too much in these campaigns.

One great example of direct marketing is by sending out advertisements to to your demographic locally. This lets your community know that you exist, and when done in conjunction with other campaigns, the message is sure to get across.

4. Blogs & Articles

Writing articles for your website's blog is a powerful way in marketing your brand. This method combines the important aspects of other campaign strategies, such as, brand recognition, trust, targeted marketing and SEO - which we will get to in the next step.

When writing blog articles, it is important that your content remains faithful to your brand. You want to have a specific end goal in mind and make sure that you are navigating towards that goal. Make sure your content is informative, well-written, and backed with research. If you can create an article that is worth sharing with the rest of the world, that would in turn result in more traffic and more back-links to your website.

Your articles must be optimized for search engines. We can accomplish this by using various tools and research regarding your key phrases, content, headings and images.

5. Search Engine Optimization

Search Engine Optimization. The most powerful marketing strategy. Search Engine Optimization or SEO, may refer to a plethora of marketing strategies. In fact, anything you that leverages your ranking on search engines may be considered SEO.

On-site SEO is a must, and, in order for this to work effectively, you must make sure your website itself is optimized. If you produce great content, but your website is just not fast enough, you won't be able to fully reach your potential.

Your website should be hosted on it's own dedicated server, optimized for speed, performance and security. Your website can only be as fast as your server will allow.

See Also: How Much Does DigitalOcean Cost?

There are a lot of resources that go into building a website. It is easy to overdo this. Your site should be built with the right resources so that they too are optimized. This can all come down to, among many other things, the type or size font you are using.

Test your website at GTmetrix, or any other online page speed analysis, and make sure that your website is loading in about 1-3 seconds.

Then, with on-site SEO, you can optimize every image, page, category, article and more, all on your website in order for Google to scan, index and rank your site on the top of search results.

Digital Marketing Help

It is important to create a strategy that strings all of these campaigns together within a unified and scheduled approach.

We help manage campaigns like these, so that you can focus on the important aspects of managing and keeping your business operating. 

We specialize in digital marketing, with over a decade of experience, making these campaign strategies work.

Contact us at realnicewebsites@gmail.com to discuss a strategy that will help launch your business.

Should You Use Marketing Bots?

What Are Marketing Bots?

What are marketing bots and how should you use them? If you’re not familiar with what a “marketing bot” is, it is anything that automates a marketing task usually used for businesses in order to get more customers.

Each and every day our world’s technology is improving. Specifically, artificial intelligence, which has seen a tremendous rise throughout society. This new technology can be very useful--if used correctly.

In terms of digital marketing, automation can help with certain processes which are otherwise tedious or daunting. Through automation, or by using bots, we can pull articles from our blog and post to our various social media pages based on a specific schedule. Also, we can schedule emails, which can be sent out weekly, daily, monthly; never missing a beat with future promotions and staying relevant with our audience. We can customize and personalize the user experience and create promotions to automatically notify new subscribers or send welcome messages.

Even by using A.I technology, we can accomplish some very interesting things while working with certain algorithms and creating a non-stop flow of new and exciting content.

These tools can be very powerful, on the other hand this technology can be very damaging to your business.

Bots Can Kill Your Marketing Strategy

There are thousands of digital marketing companies in the US. Not all of them are going to be the best. When there is an opportunity and shortcuts available, some may decide to go that route, rather than doing things the right way. 

One example of the exploitation of bots comes from a digital marketing agency in the area. Their scam, and I don't use the word lightly, was to have their client pay them to run a bot on their computer. The client isn't going to know that the program they are using is a bot, nor would they understand the risks, especially when focusing on the reward. It would cost $200/month to run a program on your own computer. You pay the marketing agency who came up with this whole scam and the bot then spams Google with key searches related to your business. Hundreds of times a day. All day. Every day. Using various proxied IP address, Google then thinks that your business is so popular and is being Googled by tens of thousands of users, every single day.

This might trick Google, but it doesn't take long for them to catch on. The sudden surge in search results, the consistency of the search terms. Nevertheless, when you decide, "Great! I am now ranking for 'Kid's Birthday Parties.' I do not need to use this program anymore." or, the agency no longer offers this service, your search queries drop. Going from hundreds of thousands of searches to a mere dozen or so.

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The consequences of toying with Google's algorithm is what you might expect. You won't be appearing on their search results. Not on page 1, not on page 2, not on page 5. Somewhere buried in the abyss right after every single one of your possible competitors. This probationary period can last a long time. Sometimes a year or two. Even if you spend all this money working on your SEO or search console issues, you still have to wait. It really is whenever they feel like you've 'learned your lesson'.

One of the more popular ways to exploit bots for marketing is by using social media bots in order to gain a large amount of followers within minutes. There are several ways to purchase followers online for as low as 1.0¢/per follower. That’s 1,000 followers, or likes, for just $10. Sounds great, right?

Here’s what happens when you purchase followers or Facebook likes. Obviously, the amount of likes on your page increases. This gives off the impression that your page is popular, or that your business is well-known. Except for the fact that these likes you purchased are coming from fake accounts or accounts that have no interest in your page or business and are unlikely to fit your target demographic. They are practically never going to engage in your content and others will see that.

Your actual potential audience may notice the extremely high amount of likes or followers and extremely low amount of engagement on your posts. If you have 3,000 likes on your Facebook page and you are only getting one or two likes on a post, then not only does that look suspicious to your audience, but that actually has very real consequences for your page and ultimately your business.

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Fake Facebook Followers

In 2014, Facebook announced that of their 1.23 billion followers at the time, 11.2% were fake followers. As much as they try to weed out the spammy accounts, their efforts are largely unsuccessful. What Facebook does, however, is punish the pages that may or may not be aware that they have a large amount of fake followers. They do this by removing your page from the news feed. Like Google, major tech companies have their own algorithms in order to keep their projects relevant and service valuable. For instance, Facebook rewards pages with relevant content and true user engagement by giving them priority in the user's news feed.

In 2019, Facebook had shut down over 5 billion fake accounts. Each year, they remove billions of fake accounts from using their services.

If your profile has fake followers, you most likely have low user engagement, and even if your actual followers are actually following your page, your content won’t always show up in their news feed. Many major companies, such as YouTube, Twitter, Instagram & Google all use this reward and punishment tactic in order to prevent spammy accounts from spoiling their services. When they are actively removing these accounts from their platforms, you will be losing a majority of your followers, which also has been seen to result in your account being put on a sort of probation.

Are Bots Bad?

Bots can be used to help automate our otherwise mundane routine needed to keep our accounts relevant. There are ways to use bots, automation or even A.I technology to help handle certain tasks. Automated posts scheduling, emails, welcome messages, chat bots, these are all acceptable uses of the technology.

When this type of technology is exploited, there are almost always consequences. Using bots to fill out contact forms, sending unsolicited emails, spamming keywords, spamming Google searches, buying followers, these are just some of the many ways the people use bots to boost their internet presence. You may not always be aware of these things. You may have hired an agency that promised amazing results, holding secrets to success that only they know.

Unfortunately, it isn't them who has to deal with the consequences. Your internet presence and your brand is what is effected. It isn't a minor issue to deal with either. You may be lured into paying even more money to help with your failing internet presence or low user-engagement. You may be overpaying for your Facebook or Google ads due to this. Your business should be making money. Granted, you must spend money to make money. But, if it sounds too good to be true, if you're being promised spectacular results, thousands of followers in just a matter of hours, then it probably is too good to be true.

Be educated. Be cautious. Don't exploit the use of bots.

How Much Does it Cost to Build an App?

How Much Does it Cost to Build an App?

There are several factors to consider when estimating the cost of building an app. Mobile apps built and developed by large companies can cost anywhere between $100,000 to $1,000,000. Sometimes more. Other agencies advertise up to $500,000, while smaller developers are likely charge anywhere between $5,000 to $50,000.

The mobile industry is a multi-billion dollar industry. In 2018, the industry generated over $360 billion dollars (USD) worldwide. In 2017, it was reported that 57% of all digital media usage comes from mobile apps. Therefore, because of these market trends, corporations are capitlizing on the industry. From fast food apps to music streaming services, and everything in between.

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